About Froseo

A small team of opinionated specialists from Utrecht.

We work for ambitious business owners with direct lines, honest work and tech that holds up. Our first website went live in 2010. In web design, SEO and online marketing we have kept building, learning and sharpening ever since.

A few of our clients:
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How it started

From one-man band to collective.

Froseo is the digital child of our own Calvin. He started his career as a freelance SEO specialist and web designer more than 15 years ago.

After many years as a solo act, freelancing got too lonely (and too boring), so in 2021 he gathered a group of opinionated specialists to form a full-service collective. Froseo was born, and the rest is history.

Our team has an unhealthy amount of screen time, but also better things to do. Our graphic designer, Japan lover and black belt Rowan is in the dojo at least as often as behind his computer. Charlotte keeps her head cool with yoga and tai chi. And Calvin gets the frustration of 404 errors out of his system on the ice rink.

What we stand for

Four things that show up in every project.

01

Small team, big impact

No layers between you and the people doing the work. Emails reach whoever needs them, decisions get made fast, and someone is always reachable.

02

Honest about what works

No vague reports, no hidden conditions. We say what we do, what it costs and what you can expect. If we are not the right fit, we say that too.

03

Creative with nerve

No off-the-shelf templates. We design what fits your business, even when that differs from what everyone else does. Opinionated, but grounded.

04

In the game since 2010

15+ years in web design and online marketing, 80+ projects live, across many industries. That experience goes into every project we deliver.

The team

The people behind Froseo.

A small team, short lines and personal contact. You work directly with the person doing your work.

Calvin

Calvin

SEO, AI & WordPress

The brain behind Froseo. An SEO specialist and WordPress designer with 15+ years on the clock. Regularly pushes his limits with AI and Astro projects. Has a big love for ice hockey and his little daughter.

Rowan

Rowan

Development & Design

Martial arts specialist and graphic designer. Our guy for DTP work and great logos (f*ck ai!). Would happily work from Japan 365 days a year.

Thom

Thom

Paid media & tag manager

Our paid media (ads) and tag manager guru. Built ad campaigns for big names like NS and ABN AMRO, but prefers helping smaller business owners. Also an Asia fanatic.

Charlotte

Charlotte

SEO & content specialist

SEO and content specialist. Has made an obsessive sport out of reaching #1 positions. Keeps trying to get the boys to try a yoga or tai chi class. So far without success.

Let's talk

Rather get to know us first?

Plan a free, no obligation call of 30 minutes. We look together at where you stand, what you want to achieve and whether we are the right team for you.

If we are not a fit, we say so honestly and point you in the right direction.

Calvin van Froseo
★★★★★ 5/5 · Google reviews
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